At a Soccerex press conference in Mexico City on Wednesday, a panel of distinguished guests announced the plans for the Soccerex Americas Forum 2016 and confirmed the first selection of VIPs set to attend the event, including Carlos Alberto Torres, captain of the legendary 1970 FIFA World Cup winning Brazil team, lifting the trophy in Mexico’s famous Azteca Stadium.

The Soccerex Americas Forum, held in partnership with leading sports marketing agency Global W Mexico and the Mexico City Government (CDMX), will be taking place at the Camino Real Hotel in Mexico City on 11-12 May. The event will bring together over 700 senior decision makers from the global football industry, with international experts delivering over 10 hours of top level business insight through a programme of conference panels and presentations and over 24 hours of unrivalled networking opportunities provided through an exhibition, featuring over 40 companies and a series of networking and social events.

Duncan Revie expressed his excitement at holding the first Soccerex in Mexico in partnership with the team at Global W Mexico and announced that the Americas Forum will see David Dein, one of the founders of The Premier League, look at the secrets of establishing league growth alongside representatives from MLS, Liga MX and LaLiga, who are partners of the event.

Revie also confirmed that the Forum will include a star studded session looking at the development of players, both in Mexico and globally, which will feature Gerard Houllier, former Liverpool FC Manager and now Head of Global Football, Red Bull, alongside Gaizka Mendieta and Carlos Alberto Torres. Torres is an ambassador for Soccerex and confirmed his attendance at the Forum via a specially recorded video message at the press conference.

Some of the topics to be addressed at the Forum include digital marketing, international growth, player transfers and the Hispanic influence on football business in the US.

Other topics to be addressed at the Forum include the impact of digital marketing in football, the international growth of the game, player transfers and the Hispanic influence on football business in the US.

Rodrigo Lopez Jurado welcomed Soccerex to Mexico and announced that Movistar will be partners of the event. He also spoke with former players Kikin Fonseca and Gaizka Mendieta about their experiences of Soccerex events and the impact they felt it could make on Mexico’s football industry.

With the support of key figures like Fonseca and Mendieta and football clubs such as Inter Milan, Manchester City, Manchester United, Barcelona and Valencia already signed up to join leading international brands such as Telefonica and Fox Sports, the Americas Forum will be a must attend event for anyone interested in doing business in the football industry.

For more information on the Soccerex Americas Forum, please go to www.soccerex.com/americas, call +44 (0)20 8987 5522 or email enquiry@soccerex.com.

Source: Soccerex