Located in the beating heart of the UK, this was the cradle of the world’s first industrial revolution; kickstarting a tradition of innovation that remains ingrained across our region today. This is a place of pioneers, where football league, lawn tennis, rugby union, and the world’s first ever cricket world cup all began.

In recent decades, the region has reinvented itself from an industrial heartland to a leading business, cultural and major events destination that creates truly unforgettable experiences. Our three dynamic cities – Birmingham, Coventry and Wolverhampton – all boast incredible resources and amenities, and each offers a uniquely warm welcome. Birmingham, the city at our centre, is one of the most accessible, fastest growing, and most lively cities in the UK. It’s also one of the youngest in Europe with 32% of the population under 25. Among our 4.7 million strong population, you’ll discover vibrant cultures mixing and melting together, with people of over 190 nationalities calling it home.

Birmingham and the West Midlands region has played host to some of the largest global sporting events over recent decades including the Athletics World Championships, the Ryder Cup and SportAccord World Business Summit. Our region’s dynamic and innovative spirit was showcased to the globe during the Birmingham 2022 Commonwealth Games which bought over 5 million people to city and saw 1.5 billion people tuning in globally. But this was just the beginning. Looking to the future, we have an exciting pipeline of events that are set to further cement our status as a leading international host of major sporting events including the Kabaddi World Cup 2025 , European Athletics Championships 2026 and IWG Women and Sport Conference. The success of the Games has provided the springboard for a golden decade of major sporting events in Birmingham and the West Midlands, with new and improved world-class facilities across the region providing the ideal home for Major Events.

https://www.meetbirmingham.com/major-sporting-events