Position: Director of Digital, DATA and CRM, Paris 2024 Organising Committee of the 2024 Olympic & Paralympic Games
Carole Colin Kjaer is the Digital, CRM and data director of Paris 2024. She has more than 20 years of experience in marketing and digital in the sports and consumer goods sectors
She has spent more than 12 years at the Carlsberb Group before joining Paris 2024, where she was in charge of sports sponsorship including Euro 2016